May 15 - John Fluevog Shoes
For 4orty years, our hero John Fluevog has been campaigning against
conformity, protecting against Satan, and trying his best to eradicate
the world of boring shoes.
This International Fluevog Day promises to be bigger than anyone could
have ever imagined, as the festivities have already started to build.
Jugglers and balloon makers are on standby across North America, while
barbershop quartets are sharpening their harmonies. Recently, a 5 foot
pinata in the shape of a giant 'F' has been seen holding up crosstown
traffic, while stretch limos are cruising for parking spaces in front of
Fluevog's flagship store in Vancouver.
John gives away thousands of pairs of teal laces through his retail
stores worldwide, as annual traditions include wearing teal laces on the
day of days. "I remember when we started with the teal laces in 1972,
well actually it was just me wearing them," says John Fluevog. "You
should have seen the people staring back then! Now, every person I see
on May 15th is wearing teal laces! It's incredible!"
Sports celebrities continue to get on board. The San Jose Sharks believe
the teal laces on their skates will bring them victory in the
post-season, while the Florida Marlins find the colour identification
bothersome. "Every May, people think we are wearing teal in honor of
International Fluevog Day... [but] it's just our team colors!" says
pitcher Taylor Tankersley. "Although I do have my eye on a pair of plaid
Following Rhode Island's bold steps last year in making International
Fluevog Day a state holiday, other municipalities such as the Middlesex
County in Massachusetts and Greenwich County in Connecticut are
considering making every 15th of May a bank holiday. Cities across the
world such as Boise, Melbourne, and Gatineau have recently
declared International Fluevog Day a paid holiday for all city
employees. Other cities considering the use of high streets for Fluevog
Teal ticker-tape parades include Lima, Flin-Flon, Austin, and Yellowknife.
'Hurricane' Hazel McCallion, Mayor of Mississauga, Ontario for 31
years says she has never seen her city wrapped in so much teal in her
life. Hazel says "I am helping Fluevogers get the good foot forward
[towards the upcoming 40th celebrations by] getting her Fluevog dancing
Internet rumours (and rumors) have surfaced of outrageous celebration
events planned worldwide, including a 40 foot paper mache statue of John
in Palm Springs, and a floating 'Shoe Boat' down the Euphrates
River. Even pockets of Chicago have jumped on board, suggesting
authorities add cyan dye to its already green river from St. Patrick's
Day, and turning the river teal in time for what some are calling "Saint
In Vancouver, John's hometown, celebrations have already begun with
coffee roasters JJ Bean, who named a rare and exotic coffee bean after
John, and are donating money from coffee sales on May 15th to charity.
The Museum of Vancouver opens its a acclaimed retrospective on 40 years
of shoe design by John Fluevog, on the eve of the International Day
Celebrations. Even local elementary students in the Strathcona School
Choir are getting excited about the annual street caroling, this year
changing the words to Hey Jude and Poker Face to suit the occasion.
For those of you that don't know, Fluevog Day is best described as some
of the best parts of other, slightly less famous days. The love of
Valentine's, mixed with the excitement of New Year's and the fellowship
of St. Patrick's Day, pretty much makes Fluevog Day the best day of the
Wherever you are this Fluevog Day, remember to cherish your friends,
park your car, serve and be served, value your soul, leave small prints,
and be Fluevogian by wearing your teal laces (oh, and show off your
Fluevogs). This year, customers will enjoy FREE SHIPPING on web orders
on May 14th and 15th. If you're near one of our 10 stores on the 15th,
come by for the festivities, and receive 15% OFF REGULAR PRICE. Join us
at 5:15pm on 5/15 for refreshments, balloons, outfits, louder music and
outrageous costumes with like-minded Fluevogers.
ABOUT JOHN FLUEVOG:
John Fluevog is an independent designer and retailer of forward-thinking
footwear and accessories. Since 1970 he has been steadfast in creating
unique soles for unique souls that have been seen everywhere from the
feet of Madonna and Jack White to the runways of high fashion. John
Fluevog Shoes were recently named one of the world's most innovative
companies in the fashion industry by creative business experts
FastCompany, and have been voted Shoes of the Year too many times to
mention. Additionally, John recently spoke at the L'Oreal Melbourne
International Fashion Festival and recently opened The New Worldwide
Flagship John Fluevog Shoes Store and Fluevog Design Studio in
À PROPOS DE JOHN FLUEVOG:
John Fluevog est un designer indépendant et un détaillant de chaussures
qui se démarquent. Depuis 1970 il crée des chaussures uniques qui
ajoutent de la personnalité à celui ou celle qui les porte, et ce, de
façon constante. Ses créations ont été vues partout - allant des pieds
de Madonna et des membres du groupe Scissor Sisters aux défilés de la
haute couture. La revue Wired Magazine a d'ailleurs récemment donné la
mention «WIRED» aux chaussures Fluevogs! De plus, John a récemment été
invité au Festival international de la mode l'Oréal de Melbourne et au
Salon de l'habitation et du design de Vancouver.
Press-ready photos available upon request. For more information or to
talk to John contact:
Photos de presse disponibles. Pour plus d'informations ou pour une
entrevue avec John Fluevog :
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65 Water Street, Vancouver BC, V6B 1A1 CANADA