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Fluevog Minneapolis

John Fluevog Minneapolis


October 29, 2012 - John Fluevog Shoes

In the glorious year of 1902, a young, blond-haired, cherub-faced 22 year old Norwegian named Nicolas Nelsin moved to the promised land of Minnesota. He was impressed by the spaciousness of the land and sky; feeling at home during the snowy winters and bountiful summers. For several years Nicolas set up shop in Minnesota, only returning to Norway to collect his wife Gina Hunningsvog and their three children.

It was when Nicolas returned to the golden lands of Minnesota that he decided to change his name to distinguish himself from the many other Norwegian settlers with the ultra-popular surname Nelsin. Naming himself after the tiny fishing hamlet of Fluevog, Norway where he originated from, Nicolas and Gina became the World's first Fluevogs! It was during this time that Mr. & Mrs. Fluevog continued to rekindle their romance by going on dates to watch movies at the glamourous Uptown Theatre in Minneapolis.

Many years later, Nicolas and Gina Fluevog homesteaded in Canada where John's father Sigurd was born, establishing the Fluevog dynasty. Sadly in 1934, Gina died from influenza, and Nicholas died a few months later from heartbreak.

After a hundred years, John Fluevog has finally found the perfect retail space to return his namesake back to Minnesota! Aiming to have the doors open for the holiday season (November 2012), John Fluevog Minneapolis will occupy a gorgeous space in the heritage Uptown Theatre at the corner of Hennepin and Lagoon Avenues. Minneapolis has long been a target city for John Fluevog Shoes as it has always held a special place in John's heart, especially after he was crowned Homecoming King at the Nelsin Family Reunion in 1970.

John's new Minnepolis retail space is in the restored and recently-opened heritage Uptown Theatre, that is about to celebrate its hundredth birthday! Reflecting John's positive and bright messages, the space will be completely Fluevogified with art-deco inspired furniture with teak panels sharing the same colour schemes as the original Uptown Theatre, perfect for a relaxing shopping experience among the most unique shoes in the World. There is also a rumour that John has plans to be a mystery actor during one of the midnight Rocky Horror performances at The Uptown.

It certainly won't be long now, and we can't wait to finally open. See you on Saturday, November 10th!!


John Fluevog is an independent designer and retailer of forward-thinking footwear and accessories. Since 1970 he has been steadfast in creating unique soles for unique souls that have been seen everywhere from the feet of Madonna and Jack White to the runways of high fashion. John Fluevog Shoes were recently named one of the world's most innovative companies in the fashion industry by creative business experts FastCompany, and New York's Museum of Modern Art showcased an image of Fluevog's footwear on both a calendars and postcards. Recently, John was named the BATA Shoe Museum's prestigious Shoe Person Of The Year Award.

John Fluevog est un designer et détaillant avant-gardiste indépendant de chaussures et d'accessoires qui se démarquent. Depuis 1970, John crée ,pour des personnes uniques, des chaussures uniques qui ont été vues partout, des pieds de Madonna et de Jack White aux défilés de haute couture. Les experts de la création de FastCompany ont récemment désigné John Fluevog Shoes comme l’une des entreprises les plus innovatrices au monde et le Musée d’art moderne de New York a présenté une photo de chaussures Fluevog dans un calendrier et sur une carte postale. John a remporté dernièrement le prestigieux prix Personnalité du domaine de la chaussure de l’année du BATA Shoe Museum.

Press-ready photos available upon request. For more information or to talk to John contact:
Photos de presse disponibles. Pour plus d'informations ou pour une entrevue avec John Fluevog :

Stephen Fluevog
phone 604-688-2879 x226
email stephen@fluevog.com
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65 Water Street, Vancouver BC, V6B 1A1 CANADA

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